Kevin Sandiho

August 12, 2022 | 3 min read

8 Tips How to Shoot Real Estate video


Shooting real estate videos can be a great way to showcase a property and attract potential buyers. However, it's important to know how to shoot high-quality footage that will effectively showcase the property and its features. Here are 8 tips for shooting real estate videos:

  1. Plan ahead: Before you begin shooting your real estate video, it's important to plan out the details of your shoot. This includes deciding on the location, the shots you want to capture, and the equipment you will need. Planning ahead will help ensure that your shoot goes smoothly and that you are able to capture the footage you need.
  2. Use a tripod: Using a tripod will help you capture smooth, stable footage. This is especially important when shooting video of interior spaces, as it can be difficult to hold the camera steady while walking around. A tripod will also allow you to capture smooth panning shots, which can add visual interest to your video.
  3. Use natural lighting: Whenever possible, try to use natural lighting when shooting your real estate video. This will help to create a warm, inviting atmosphere and will make the space look more inviting to potential buyers. If you need to use artificial lighting, try to use soft, diffused lighting that will mimic natural light.
  4. Shoot multiple angles: To create a more dynamic video, try to capture footage from multiple angles. This can include shooting from different heights (such as high and low angles) and from different distances (such as close-ups and wide shots). By using a variety of angles, you can create a more interesting and engaging video.
  5. Use a gimbal: A gimbal is a device that allows you to capture smooth, stable footage while moving. This can be especially useful when shooting video of the exterior of a property, as it will allow you to move around and capture footage without the camera shaking.
  6. Use a wide-angle lens: When shooting video of interior spaces, a wide-angle lens can be very useful. This type of lens allows you to capture more of the space in the frame, which can be especially helpful when shooting small rooms or tight spaces.
  7. Edit your footage: After you have finished shooting your real estate video, it's important to edit your footage to create a cohesive, professional-looking video. This can include cutting out any unnecessary footage, adding music or narration, and applying color grading or other effects to enhance the visuals.
  8. Share your video: Once your real estate video is complete, it's important to share it with potential buyers. This can include posting it on your website and social media channels, as well as sharing it with potential buyers who are interested in the property. By sharing your video, you can help to promote the property and attract more interest from potential buyers. Overall, these tips can help you to shoot high-quality real estate videos that will effectively showcase a property and attract potential buyers.